The EfficientWP Method
I'm Doug Yuen, founder of EfficientWP. I've been building websites for 20 years, and focusing exclusively on WordPress for the past 8 years. I found the typical web design process, with long back-and-forth email conversations, to be extremely inefficient. If you've been through it before, you know it typically takes weeks, and often months.
I realized that the key was communication. Questions can be answered much faster over the phone than over email, especially when one leads to another. Design changes are also easier to describe over the phone. And it's especially efficient when I share my screen and make changes in seconds. I can build what you need, even if you can't explain what you want.
When you purchase the Website in a Day package, you have my full attention and you're leveraging my many years of experience for the day. When we're both focused on your website for the entire day, productivity increases dramatically. You'll be surprised at how much can get done in one dedicated day.
Websites from EfficientWP are:
Built To Sell.
I design with sales in mind. It's about making your message clear, focusing your visitors' attention in the right place, and making it easy to find what they're looking for. The most effective designs are often deceptively simple in appearance.
Built To Last.
I've been working exclusively with WordPress for 8 years. I know the best practices and best software to use - what's right for the job, most flexible, and least likely to break or get hacked. When your site is built right, you'll have less to worry about in the future.
Built On Time.
The day you schedule is the day we launch. My goal is to get your site up and running as soon as possible, designed to specifications, and selling effectively.
You've probably been putting off your redesign for a while. You see your website as an investment, and the longer you put it off, the more sales you know you're losing. Maybe you've been frustrated by other web designers, and you're hesitant to start a project that might drag on for months.
Schedule a call with me, no obligation, and see what the EfficientWP method can do for you.
Installation and Migration
Technical work such as:
- A brand new WordPress installation
- A staging site for the new design
- Moving your site to another host
I typically use the Dynamik theme and do a fully custom design. Or you can choose one of the standard Genesis child themes, we can just make minor customizations, and allocate more time for other kinds of work. I design all sites with mobile devices in mind.
I'll build your site to load quickly, which is crucial for both user experience and for search engine rankings.
I'll migrate and format your content, and I'll demonstrate how you can do it yourself.
Plugins add useful features such as sliders, analytics, social sharing, contact forms, and more. I'll install and configure any plugins you need.
I'll teach you what you need to know, through screen sharing and talking over Skype or phone. After the day is done, you can use the WP101 videos and refer to my Resources for additional tutorials.
While many WordPress themes and plugins are available for free, there are tradeoffs. They often have more bugs, security issues, and conflicts with other products.
I have licenses for many premium WordPress products, which means you'll get them, and future upgrades, as part of the package. You'll save hundreds of dollars per year.
The EfficientWP Process
- Thorough Preparation. I'll send you a list of requirements beforehand (login details, site content, images, etc), so we'll have everything we need to get started without delay.
- Start. We'll start the day with a kickoff call to go over your design preferences, look at other designs for inspiration, and discuss your other requirements. Then you can stay on the call and watch my screen as I work, or you can check the draft site on your own.
- High-Converting Design. Your site will be mobile-responsive and built using the Genesis theme framework, arguably the best premium theme framework for WordPress.
- Powerful Functionality. I'll add features such as Google Analytics, basic SEO settings, commenting, anti-spam, contact forms, email opt-in forms, sharing buttons, and more.
- Additional Customization. Depending on your preference, we'll have more short calls, stay on the line, or use chat/email to communicate your feedback. I'll continue customizing the design and formatting your content in real-time.
- Visual Instruction. I'll demonstrate how to make changes to your site and answer any other questions.
- Launch. At the end of the day, we'll launch your new site!
Doug's "design in a day" package was an efficient way to get a great site built, fast. I appreciated being able to communicate and collaborate with Doug in real-time to get changes done on the fly.
I was lucky to meet Doug at a networking event in March 2010, and since that time he has helped to transform my business. In addition to the design, he optimized my company site for the search engines and the results have been tremendous! I have only met a few people that have been as knowledgeable as Doug in their fields. Last but not least, he makes sure that my website is always updated for security purposes which past web designers didn't even mention to me.
As the owner of Take Away Gourmet, I had very high expectations for the type of website I wanted to create. I was very pleased with the work done by EfficientWP for my latest website redesign, custom designed to meet the high demand for simplicity as well as cutting edge creativity to coincide with what our customers have come to appreciate and expect from Take Away Gourmet!
DESIGN IN A DAY
ADDITIONAL FULL DAY
You may prefer to schedule additional full days if you have a tight deadline, or simply need additional design work and instruction, where it's especially useful for real-time communication.
Additional work is billed at $100/hr, in 15-minute increments.
Urgent/emergency work (real-time or same-day) is billed at $200/hr, in 15-minute increments.
HOSTING + MAINTENANCE
- Security, upgrades, and fixes
- 50,000 monthly visits
- 1TB monthly bandwidth
- 10GB storage
Details and restrictions: see Hosting FAQ items below
- Complex functionality such as e-commerce, membership, forums, directories, calculators, etc.
- Replicating a specific existing design, such as from Photoshop files
- Migrating content from a large non-WordPress site (i.e. more than 10 pages)
An initial deposit of 50% ($750) is required to schedule the day.
The remaining 50% ($750) is due by the start of that day.
The day typically goes from 9am to 5pm PST, with short breaks in between. The start and end times can be adjusted by a couple of hours, depending on your time zone.
If you give me at least 24 hours notice, there is no fee the first time you reschedule.
If you give me less than 24 hours notice, or it's not the first time you're rescheduling, there is a $100 rescheduling fee (payment required by the time the day starts).
In most cases, you will have lifetime upgrades for premium themes and plugins used.
If more than one day is needed, you can order additional full days or additional work at my hourly rate.
Self-serve support. You can use the resources on this site to learn more, especially for some of the specific plugins I use. You can also use the WP101 video tutorials in your site dashboard to get familiar with the basics of WordPress.
Hosting and maintenance. If you are hosted on the EfficientWP platform, support includes maintenance related requests (i.e. downtime, getting hacked, broken plugins). If you are on our reseller hosting, support includes only account-level requests (i.e. setting up new installations, purchasing hosting add-ons). Other requests are counted as billable time.
I'll credit you the remaining time, as the equivalent amount of scheduled work (or 2x the time as non-scheduled work).
After the day is finished, you can request additional work as billable time.
Communications. Billing and account-related communications are not counted as billable work. However, other communications, such as questions on how to do make changes to your site, are counted as billable work. We encourage you to check the support documentation and the WordPress 101 videos before sending us your questions.
Standard rate: $100/hour. This applies to making any changes to your site, answering questions by email, and writing project quotes. This is recorded in 15-minute increments. Most of the requests I receive are small tasks, and are billed at $25 each.
Turnaround time: most small changes are completed within a day or two, but a turnaround time is not guaranteed.
Urgent rate: $200/hour. If something absolutely must get done as soon as possible, you can mark the request as urgent (using the word "urgent" in the subject line of your email), or contact me via phone, Skype, etc. Any communication methods other than email are assumed to be urgent.
Turnaround time: most small changes are completed within an hour or two.
Same-Day Guarantee: If the work is not completed on the same day, I will still prioritize it to get it done quickly, and you will not be billed at the urgent rate.
Invoices for ongoing work. Invoices are sent at the beginning of each month for work done in the previous month.
Your site will be powered by the WordPress software. You can easily add and edit your own content, upload images, and more.
You can also change settings, switch themes, configure plugins, and add your own custom CSS. If you're not comfortable doing these kinds of changes yourself, you can request that we do them, and we will bill you at an hourly rate.
This system is designed for ease and simplicity. As such, we manage all the technical details for you, such as backups, security, upgrades, and fixes.
However, if you need to install themes or plugins that we do not support, access the hosting environment, set up e-commerce, or make other advanced changes, then this is not the right fit for you.
We've included the best premium themes from the Genesis framework: the Pro themes from StudioPress and the Dynamik theme from CobaltApps.
We've also included all the best WordPress plugins, including a significant number of premium plugins. The following are some of the 50+ plugins we provide:
- Advanced Custom Fields Pro *
- All In One Favicon
- Antispam Bee
- Beaver Builder *
- Black Studio TinyMCE Widget
- Blubrry PowerPress
- CMS Page Order
- Custom Post Type UI
- Display Posts Shortcode
- Disqus Comment System
- Duplicate Post
- Genesis Layout Extras
- Genesis Simple Customizations
- Genesis Simple Edits
- Genesis Simple Page Sections
- Genesis Simple Share
- Genesis Title Toggle
- Google Analytics for WordPress
- Gravity Forms *
- Lightbox Plus
- MapPress Easy Google Maps
- My Custom CSS
- Regenerate Thumbnails
- Related Posts
- Shortcodes Ultimate
- Shortcodes Ultimate: Extra Shortcodes *
- Simple 301 Redirects
- Simple Social Icons
- Soliloquy *
- Subscribe to Comments Reloaded
- Table of Contents Plus
- Testimonial Widget
- TinyMCE Advanced
- Widgets on Pages
- WordPress Importer
- WordPress SEO
- WP 101 *
- WP Maintenance Mode
* These are premium plugins, which we provide at no additional cost to you.
The WordPress software requires ongoing upgrades in order to keep your website secure from hackers, and continuous fixes to bugs in the software. Our WordPress maintenance covers the following:
- Proactive security against hackers
- Frequent backups in case of emergency
- Upgrades and fixes done for you
Hosting support is by email and includes:
- Restoring a site that is down.
- Fixing hacks and security breaches.
- Fixing anything that breaks, such as theme and plugin errors.
Billing and account-related communications are also not counted as billable work.
Services such as making changes to your design, content, and plugin configuration are not covered under hosting support. If you prefer to have us do those kinds of changes for you, you can email us and they would be billed as additional work.
If you do not already have an email account set up, you can set it up with your domain registrar (e.g. GoDaddy, NameCheap) or Google Apps, which is our recommendation. We do not provide email hosting.
If you would like to cancel, simply contact us.
If you plan to migrate or back up your website, you must let us know before you cancel. We will provide you with a zip file of your website files and database tables, which you can use to migrate your site to another hosting provider.
If you would like us to handle the migration, we will do it for free as long as you have paid for at least one year of hosting with us.